Courtney Sembler
Senior Director, HS Academy @ HubSpot, Inc
As Senior Director of HubSpot Academy, I’m passionate about education and inbound marketing, shaping the customer education landscape. I excel at stakeholder collaboration, adapting to evolving global landscapes, and developing top-tier talent. My expertise spans inbound marketing and scaling educational programs. I’m a visionary educator championing the transformative power of inbound marketing through educational content and credentials, contributing to individual and organizational growth globally.
Speaker Sessions
- Reservation Required
Fri •Sep 5 •10:00am - 10:45am PT •
Everboarding: The Modern Approach to Onboarding
Stop thinking of onboarding as a one-time event and start thinking about it as a continuous journey. We’ll explore how to create a dynamic, ongoing learning experience that empowers your customers to fully utilize your product or service to achieve their desired outcomes. We will challenge traditional onboarding approaches and introduce strategies for building lasting relationships and driving customer lifetime value. We’ll cover key elements of everboarding, including tailored content delivery, ongoing support resources, and regular check-ins.
Open to All Levels